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Rice University Social Media Marketing Campaign

Rice University Social Media Marketing Campaign

Multimedia: animation, sound, still images

2020

Polymode designed a digital poster series that advertises Rice University’s CAAAS/VADA Visiting Artists Lecture Series with one main poster, and four break out posters. Each has images of the artist, their work, and chosen sound recordings. These were used as promotion materials during Covid, on the institution’s social media platforms.

Polymode Sans

Polymode Sans

2021

Western European Language Set

Digital typeface

Polymode Sans is a typeface that expresses a view while remaining neutral. Designed by XYZ Type Foundry in collaboration with Polymode.

 Having the right amount of friction, 
it works well as body type — noticed but not annoying. In Display sizes, it lets that friction be more noticeable. It’s flexible in use and is suitable for both screen and print design.
It features a decent x-height that works well on screen and at caption sizes. The stylistic sets allow for customization to change the tone while remaining true to established norms
 of proportion, weight, and contrast.

Past Due: Los Angeles Mayor’s Office Civic Memory Working Group Report

2021

Responsive Website

Los Angeles Mayor’s Office

Past Due: Report and Recommendations of the Los Angeles Mayor’s Office Civic Memory Working Group

2021

9 inches x 11 inches, Book

166 pages

Huntington-USC Institute on California & the West/ Los Angeles Mayor’s Office

Polymode designed Past Due, a report for The Los Angeles Mayor’s Office Civic Memory Working Group. It was made in collaboration with the Huntington-USC Institute on California and the West, with assistance from the J. Paul Getty Trust.

The Working Group’s report, including a print volume and website, was released on April 15, 2021, with 18 key recommendations complemented by subcommittee reports; essays and photo essays; and interviews and round table discussions on significant topics.

Book design by Polymode: Randa Hadi, Silas Munro, Brian Johnson

Responsive website by Polymode and Happening Studio.

Maps by  Scott Reinhard

Poetic Research

The report captures a series of recommendations to help Los Angeles, so long in thrall to its reputation as a city of the future, engage more productively and honestly with its past—especially where that past is fraught or has been buried or whitewashed.
Explore this project’s poetic research

Orange County Museum of Art (OCMA)

Polymode led a complete redesign of OCMA’s visual identity, brand materials, and website to welcome the museum’s new building, opening in 2022. The site, designed in collaboration with Happening Studio, features colored hues that shift throughout the day based on the current time in Orange County, CA. The typeface, Kent was designed by Jaimey Shapey.

Poetic Research

Southern California is a complex, multilayered place, connected to its ecological and geographical features – the sky, ocean, trees, and architecture. OCMA’s visual identity and website feature a dynamic design system that reflects the light and space of Southern California. The OCMA collection also features a strong representation of California art and the Light and Space movement.

Explore this project’s poetic research

BIPOC DESIGN HISTORY Black Design in America: African Americans and the African Diaspora in Graphic Design 19th—21st Century

Asynchronous Online Design History Course

13 Lectures

2021

Black Design in America is the first in a series of BIPOC Centered design history courses facilitated by Polymode. Launched in January of 2021 as live and pre-recorded lectures, readings, and discussions, this synchronous and asynchronous series of classes sheds light on moments of oppression and visibility. The series revisits and rewrites the course of design history in a way that centers previously marginalized designers, cultural figures—and particularly Black, Indigenous, and People of Color (BIPOC) and Queer, Trans, People of Color (QTPOC).

CURRICULUM DESIGN:

Silas Munro, Pierre Bowins, Tasheka Arceneaux-Sutton

INSTRUCTIONAL DESIGN:

Brian Johnson, Silas Munro, and Tanvi Sharma

COURSE MARKETING AND OPERATIONS:

Audrey Davies, Brian Johnson, Silas Munro, and Tanvi Sharma

PRODUCERS:

Audrey Davies, Randa Hadi, Michelle Lamb, Silas Munro, and Tanvi Sharma

TEACHING ASSISTANT: Tanvi Sharma

LECTURERS:

Saki Mafundikwa

Ziddi Msangi

Pierre Bowins

Kelly Walters

Silas Munro

Jason Forrest

Jon Key

Tasheka Arceneaux-Sutton

Omari Souza

Colette Gaiter

Chris Dingwall

Lauren Willams

Audrey Bennett

Poetic Research

Black Design in America class topics include the ancient origins of African alphabets, innovative mathematics in African architecture, systemic racism of the transatlantic slave trade, W.E.B. Du Bois’s innovative information diagrams in 1900, the aesthetics of Eugenics and its science of racial profiling, the Harlem Renaissance and other queer Blackness, the grassroots network of Victor Hugo Green’s Motorists books, urgent Civil Rights protest movements, the rise of hip hop’s graphic language, histories of Black liberation from Afrofuturism to the Black Lives Matter movement, and methodologies of Black design education. Explore this project’s poetic research →

!Template For Learning Post

Building on the visual identity for Mark Bradford’s exhibition as the U.S. representative at the 57th Venice Biennale, Tomorrow Is Another Day, our catalogue design shapes a rich and harmonic container for a diverse range of written content supporting Mark’s rich new body of artworks.

With essays by Peter James Hudson, Anita Hill, Katy Siegel, Sarah Lewis, Zadie Smith, and excerpts from W.E.B. Du Bois and James Baldwin, our Hardcover, 216 page design reflects the visually strong and charged social nature of the exhibition through typographic, material, and visual metaphor.

The grid of the book flexes with the variety of text styles and lengths and gives considered form to a copious amount of process work from the artist. Harnessing the typography to graphically reference the urban grids of Los Angeles and Venice in a fusion of neoclassical and post-modern structures that is harmonized with the artist’s mythic vision.

Youth Resiliency Project

Dimensions variable

Identity, Phone application, Video, Website, Workbooks

2020

Polymode was commissioned to build the you and brand, identity, and app using design research that was provided by therapists, social workers, and visual prototypes. The Youth Resiliency Project developed you and empowers kids K–12th grade through a series of interactive lessons that teach them resilience, mindfulness, problem-solving, and self-care in the wake of the Covid-19 epidemic. The app brings together all these modes for students to create their own world during the challenging times of the pandemic.

Poetic Research

We proposed a question: What could an app that really cares about you look like? Using research provided to us by therapists, social workers, and visual prototypes, we answered that question with a brand, identity, and app that uses six different colors to firmly anchor each level designed to help children process the simple to the complex. These levels appear throughout the digital materials and videos, and pair with a printed workbook distributed by the school system, and connect to the community with a social media strategy and an out-of-home campaign across Orange county.

Explore this project’s poetic research

Willi Smith: Street Couture

Willi Smith: Street Couture

Cooper Hewitt, Smithsonian Design Museum / Rizzoli

7.5″ x 11.5″ Book

2020

256 Pages

Our team designed the catalog, the didactics, collaborated on the exhibition design, and art directed the online community archive’s look and feel for Willi Smith: Street Couture, the first museum survey of designer Willi Smith (1948–1987). Through hundreds of the artist’s works across a range of media, the exhibition illuminates an under-recognized pioneer of streetwear fashion—one who played an essential role in the New York art scene of the 1970s and 1980s before his sudden death, in 1987, of AIDS.

Willi Smith: Street Couture

Mixed media

Dimensions variable

2020

Polymode was responsible for all levels of didactics, A-, B-, and C-level graphics (read: title wall, timeline, headlines, subheads, and object captions: 62 pieces in total).

Willi Smith Community Archive

Video of the website

00:54

2020

The Willi Smith Digital Community Archive invites friends, collaborators, and admirers of American designer Willi Smith to share in writing his history. The site collects and publishes personal recollections, new scholarship, video, and digital ephemera that contribute to a greater understanding of Smith’s life, work, and times.

Design for Willi Smith

2020

A collaborative essay, written at the request of the curator talking about our, personal and professional, reasoning and rationale for designing the Willi Smith catalogue and exhibition design. It is the last essay in the published catalogue.

Willi Smith: Street Couture

Cooper Hewitt, Smithsonian Design Museum / Rizzoli

7.5″ x 11.5″ Book

2020

256 Pages

 

Willi Smith: Street Couture, is the first museum survey of designer Willi Smith (1948–1987). Through hundreds of the artist’s works across a range of media, the exhibition illuminates an under-recognized pioneer of streetwear fashion—one who played an essential role in the New York art scene of the 1970s and 1980s before his sudden death, in 1987, of AIDS.

Our team designed the catalog, the didactics, collaborated on the exhibition design, and art directed the online community archive’s look and feel.

Willi Smith: Street Couture

Mixed media

Dimensions variable

2020

Polymode was responsible for all levels of didactics, A-, B-, and C-level graphics (read: title wall, timeline, headlines, subheads, and object captions: 62 pieces in total).

Willi Smith Community Archive

Video of the website

00:54

2020

 

The Willi Smith Digital Community Archive invites friends, collaborators, and admirers of American designer Willi Smith to share in writing his history. The site collects and publishes personal recollections, new scholarship, video, and digital ephemera that contributes to a greater understanding of Smith’s life, work, and times.

Design for Willi Smith

2020

A collaborative essay written at the request of the curator, speaking about our personal and professional reasoning and rationale for designing the Willi Smith catalog and exhibition design. It is the last essay in the published catalog.

Poetic Research

Conceptually, the identity of the exhibition comprises a set of fundamental elements: verticality; Smith’s cutting-edge designs; the ghosting of memory and the collective loss of potential mentors to AIDS (as expressed by the grey tones); New York’s architecture and broad avenues; and the proportions of the standing, human body. This theme flows seamlessly through all forms of the identity’s typography—from the catalog’s front matter, to the headlines displayed throughout the galleries, and other related exhibition content.

Explore this project’s poetic research

Queer Diagram Hero

Gays, Queers, Fags, Dykes, Sissies, and Abstract Art

Gays, Queers, Fags, Dykes, Sissies, and Abstract Art

2020

24 inches x 36 inches, Poster

Polymode designed this infographic that reflected a history of queerness for inclusion in Ellen Lupton’s book Extra Bold: A Feminist, Inclusive, Subversive, Non-Binary Field Guide for Graphic Design. We chose Alfred H. Barr’s chart as the inspiration and starting point for our own diagram.

Our linage map communicates the nature of visual culture—that everything within queer history (art, literature, poetry, philosophy, theater, design, even resistance) is connected, despite the attempts of patriarchal dogmas to separate and diminish queer communities.

Grief and Grievance: Art and Mourning in America

Grief and Grievance: Art and Mourning in America
Phaidon/ the New Museum, 2020
10 inches x 11.75 inches, Book

Grief and Grievance: Art and Mourning in America, is a catalog for an exhibition originally conceived by Okwui Enwezor (1963-2019) for the New Museum. Grief and Grievance brings together artists working in various mediums who have addressed the concept of mourning, commemoration, and loss as a direct response to the national emergency of racist violence experienced by Black communities across America. The show was presented with support from curatorial advisors Naomi Beckwith, Massimiliano Gioni, Glenn Ligon, and Mark Nash.