Polymode led a complete redesign of OCMA’s visual identity, brand materials, and website to welcome the museum’s new building, opening in 2022. The site, designed in collaboration with Happening Studio, features colored hues that shift throughout the day based on the current time in Orange County, CA. The typeface, Kent was designed by Jaimey Shapey.
Southern California is a complex, multilayered place, connected to its ecological and geographical features – the sky, ocean, trees, and architecture. OCMA’s visual identity and website feature a dynamic design system that reflects the light and space of Southern California. The OCMA collection also features a strong representation of California art and the Light and Space movement.